Hi Guys, I am sharing this excellent summary eBook on Retail Marketing in PDF format as per the MBA syllabus. These notes are highly recommended for MBA or PGDM management students.
List of topics covered in Retail Marketing lecture notes / eBook for MBA PDF file:
>> CLICK HERE to download another summary eBook on Retail marketing research.
List of topics covered in Retail Marketing lecture notes / eBook for MBA PDF file:
- Overview of Retailing
- Multi-channel Retailing
- Management of Service
- Types of Retailers-1
- Types of Retailers-2
- Retail Customer
- Product Management
- Merchandise Management
- Case Studies
>> CLICK HERE to download another summary eBook on Retail marketing research.
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